
About us
SENAB transforms brands into physical experiences. Through strategic insight, scalable delivery and consistent execution, we help our clients build awareness, strengthen customer relationships and create environments that drive business.
Our first interior project was realized in 1975. Today, Senab is one of the leading suppliers of furniture and interior solutions in the Nordic region, serving offices, retail environments, hotels, restaurants, schools, universities, and healthcare facilities. Senab operates in eleven locations across Sweden and is part of the Edsbyn Senab Group, alongside sister companies in Norway, China, and North America. The group also includes Edsbyverken, providing access to in-house product development and manufacturing.
Since 2022, Senab has partnered with BMW Northern Europe, acting as the pilot market for the implementation of the BMW Retail.Next concept. This successful collaboration laid the foundation for delivering innovative and immersive retail environments that bring the BMW brand experience to life.
Today, Senab has completed more than 100 projects across nine markets for BMW, MINI and BMW Motorrad. With extensive experience and a strong commitment to quality and consistency, Senab is now an official partner of BMW Group and serves as a global distribution partner for retail interior solutions.
Our expertise combines local understanding with global reach, ensuring seamless delivery and exceptional results across every project. Whether you are developing a new retail environment or upgrading an existing space, our team is dedicated to supporting you throughout the entire process.
We look forward to assisting you with your upcoming project and helping you create an environment that truly reflects the brand.
Learn more about Senab: https://www.senab.com/concept